A) What are the advantages and disadvantages of
being a first mover in an industry? Are the advantages sustainable?
Why? Give an example each of first mover and late mover firms. Were
these firms successful? Why?
Here is an article that discusses the first-mover
The Half-Truth of First-Mover Advantage. Full Text Available By:
Suarez, Fernando; Lanzolla, Gianvito. Harvard Business Review.
Apr2005, Vol. 83 Issue 4, p121-127. 7p.
B) Based on our class discussion on
strategies: reference articles discussed
Distinguish between the three levels of strategy: corporate,
business/competitive, and functional strategies. Remember to
include your own examples.
Present a brief description of three different strategies that
may be used at the competitive/business level. Remember to include
your own examples.
Present a brief description of two strategies that may be used
at the corporate level. Remember to include your own examples.